Where strategy meets soul, and brands find their voice.
JAYMI HELEN COOK
Speaker | Brand Strategist | Storytelling Advocate
Jaymi Helen Cook helps small businesses, nonprofits, and teams turn big ideas into clear, confident action. As the founder of Leadout Communications, she bridges creativity and structure to help organizations clarify their message, strengthen trust, and connect story to strategy.
A Certified Communications Management Professional (CMP®) with a background spanning law, finance, and marketing, Jaymi brings analytical precision and creative depth to every conversation. Her talks blend storytelling and strategy to give audiences tools they can use immediately - and perspective that lasts long after the event.
Whether she’s speaking to small business owners, nonprofit leaders, or creative professionals, her message stays the same:
Your brand is your story - and it deserves to be unforgettable.
Want the highlights? Download Jaymi's speaker guide to learn more about her talks and how she helps audiences turn clarity into action.
"Jaymi understands the challenges that small organizations and nonprofits face and speaks directly to them. Her sessions are full of clarity, empathy, and energy. She has a talent for helping teams see how consistent communication and brand alignment build lasting trust.”
Alicia Calhoun, Elkton Alliance
Every decision, message, and meeting either builds clarity - or confusion. This keynote reframes communication as a core leadership skill, helping teams align faster, trust deeper, and perform better.
Ideal for: Small business owners, executives, and leadership teams
Takeaways: How to use The Clarity Equation to simplify communication, turning messaging into a strategic decision-making tool, aligning internal and external communication for measurable impact
Signature Talks & Workshops
Communication Is Strategy: Leading Through
Clarity
In a world of noise and automation, trust is your real competitive edge. This talk unpacks how consistency, competence, and character communicate reliability long before you have brand size or name recognition.
Ideal for: Entrepreneurs, marketing teams, and service-based organizations
Takeaways: The Trust Triangle (Communication, Competence, Character), how consistency and transparency become trust multipliers, practical habits for communicating credibility daily
The Trust Factor: Building Credibility Before You Have Scale
Most people think branding starts with design. It actually starts with definition - who you are, what you stand for, and how that shows up every day. This talk helps audiences reframe branding as the bridge between strategy and emotion.
Ideal for: Small business owners, nonprofits, marketing teams, and community organizations
Takeaways: Brand vs. branding: knowing the difference that shapes perception, build trust through consistent brand behavior across every touchpoint, clarify your “why” and turn it into a story people believe in.
Branding: It's More Than a Logo
Why it matters
Why it matters
Why it matters
other Talks & Workshops
Beyond her core presentations, Jaymi leads workshops and talks that help teams strengthen communication, trust, and leadership alignment.
- Story-Led Strategy: Turning Your Message Into Momentum
- Communicating Change Without Losing People
- Clarity in the Age of AI: Keeping the Human in Communication
- Authenticity Without Oversharing: Finding Your Professional Voice Online
- Scaling Culture Workshop: Communicating Values That Stick
- Connecting Across Generations: A Communications Toolkit for Nonprofits
- Beyond Creation: Strategic Content Implementation
Jaymi is also available for facilitated workshops and private speaking engagements with Boards of Directors and leadership teams. Previous topics include:
Board & Executive Sessions
• Navigating a Rebrand with Intention
• Defining or Refreshing Mission, Vision & Values
• Developing Internal Themes to Inspire Culture
• Using Communication to Build Trust During Change
√ Customizable keynotes and workshops (in-person or virtual)
√ Story-driven, strategic delivery with actionable frameworks
√ Proven background in branding, strategy, and communication leadership
√ Certified Communications Management Professional (CMP®)
Why Book Jaymi?
"Watching Jaymi present is like attending an expertly crafted TED Talk. She is dynamic, engaging, and highly informative. Jaymi is a wealth of knowledge, but she also excels as a strategic problem-solver. Her presentations don't just educate; they equip you with actionable insights to overcome hurdles and drive growth.”
Jess Worley, Cecil County Chamber of Commerce
Ready to bring clarity and strategy to your next event?
📩 jaymi@leadoutcomms.com
📞 302-521-0210
🌐 www.leadoutcomms.com
📍 Based in Maryland | Available for travel & virtual engagements
Booking & Contact
Jaymi’s talks are equal parts candid, strategic, and motivating. Expect clear frameworks, real-world stories, and a conversational tone that leaves audiences feeling energized and equipped - not overwhelmed.
